SOLAR BIGGIE INTEGRATING VERTICALLY
This is similar to when oil giants like Standard Oil, Phillips and Gulf started buying up retail [service] stations in the 1920s.
The next question: How big can a solar energy company get?
Electron Solar Energy Expands To Include Installation Services; Installation Team Now Available Anywhere In The World, Creates New, High-Margin Revenue Stream
October 11, 2007 (Business Wire via Yahoo Finance)
WHO
Electron Solar Energy (Christopher Quinn, President/CEO)

WHAT
Electron Solar Energy, international distributor, launched a solar energy system installation operation.
WHEN
- New service operation launched October 11.
- 2011: 67,492 homes with photovoltaic (pv) solar energy systems expected, 4 times the 2006 number.
- 2006 spending on solar pv: $61.5 million. 2007: $185.2 million projected. 2010: $409.9 million projected.
WHERE
Electron Solar Energy, based in Miami, Florida, has operations in nearly 20 countries.
WHY
- Electron Solar Energy sells its own sealed batteries, inverters, converters, Solar Panels, Related components, and gas and diesel generators.
- Installation teams to be in-house. Electron Solar Energy intends to thereby control service quality and price. “One-stop shopping” is expected to make solar energy more accessible.

QUOTES
- Quinn: "By providing an end-to-end supply chain for the incorporation of solar paneling for electricity, we expect to open up new opportunities to improve the customer experience, while creating a new high-margin revenue stream for the Company…Domestic customers can receive a fast on site project cost estimate and installation, while international customers can reserve the team for several days to oversee pre-planned project installations abroad…With our installation services in place, we can readily capitalize on the anticipated rapid growth of at-home solar energy deployment, regardless of the size of the residence or where it is located…"
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