NewEnergyNews: Why Climate Change Eludes The Human Brain


Gleanings from the web and the world, condensed for convenience, illustrated for enlightenment, arranged for impact...

The challenge now: To make every day Earth Day.


  • TODAY’S STUDY: The Future Of New England’s Power
  • QUICK NEWS, October 24: Small Wins In Climate Fight Point The Way To Victory; Seeing The Real Wind At Last; Al Gore Calls Florida Solar Amendment “Phoney Baloney”

  • Weekend Video: The Most Unlikely Eco-Warriors Of All Time
  • Weekend Video: A New Energy Vision
  • Weekend Video: Solutions – Solar
  • Weekend Video: Solutions – Wind

  • FRIDAY WORLD HEADLINE-This Is How To Beat Climate Change. Now Get To It.
  • FRIDAY WORLD HEADLINE-China To Build World’s Biggest Solar Panel Project
  • FRIDAY WORLD HEADLINE-Europe’s Ocean Wind Boom
  • FRIDAY WORLD HEADLINE-Australia’s Huge Ocean Energy Opportunity


  • TTTA Thursday-How Climate Change Is A Health Insurance Problem
  • TTTA Thursday-World Wind Can Be A Third Of Global Power By 2030
  • TTTA Thursday-First U.S. Solar Sidewalks Installed
  • TTTA Thursday-Looking Ahead At The EV Market

  • ORIGINAL REPORTING: 'The future grid' and aggregated distributed energy resources
  • ORIGINAL REPORTING: Renewable Portfolio Standards offer billions in benefits
  • ORIGINAL REPORTING: Powered by PTC, wind energy expected to keep booming

  • TODAY’S STUDY: On The Way To 100% New Energy In Hawaii
  • QUICK NEWS, October 18: The Lack Of Climate Change In The Election; Trump And Clinton On Climate Change And New Energy; New Energy Keeps Booming
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    Anne B. Butterfield of Daily Camera and Huffington Post, f is an occasional contributor to NewEnergyNews


    Some of Anne's contributions:

  • Another Tipping Point: US Coal Supply Decline So Real Even West Virginia Concurs (REPORT), November 26, 2013
  • SOLAR FOR ME BUT NOT FOR THEE ~ Xcel's Push to Undermine Rooftop Solar, September 20, 2013
  • NEW BILLS AND NEW BIRDS in Colorado's recent session, May 20, 2013
  • Lies, damned lies and politicians (October 8, 2012)
  • Colorado's Elegant Solution to Fracking (April 23, 2012)
  • Shale Gas: From Geologic Bubble to Economic Bubble (March 15, 2012)
  • Taken for granted no more (February 5, 2012)
  • The Republican clown car circus (January 6, 2012)
  • Twenty-Somethings of Colorado With Skin in the Game (November 22, 2011)
  • Occupy, Xcel, and the Mother of All Cliffs (October 31, 2011)
  • Boulder Can Own Its Power With Distributed Generation (June 7, 2011)
  • The Plunging Cost of Renewables and Boulder's Energy Future (April 19, 2011)
  • Paddling Down the River Denial (January 12, 2011)
  • The Fox (News) That Jumped the Shark (December 16, 2010)
  • Click here for an archive of Butterfield columns


    Some details about NewEnergyNews and the man behind the curtain: Herman K. Trabish, Agua Dulce, CA., Doctor with my hands, Writer with my head, Student of New Energy and Human Experience with my heart




      A tip of the NewEnergyNews cap to Phillip Garcia for crucial assistance in the design implementation of this site. Thanks, Phillip.


    Pay a visit to the HARRY BOYKOFF page at Basketball Reference, sponsored by NewEnergyNews and Oil In Their Blood.

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  • TODAY AT NewEnergyNews, October 25:

  • TODAY’S STUDY: Hooking Up With Solar
  • QUICK NEWS, October 25: Will Voters Back Trump’s Coal Or Clinton’s Climate Action On November 8?; Solar Building Corporate Balance Sheets; New Wires For More Wind Means Lower Power Prices

    Friday, April 22, 2016

    Why Climate Change Eludes The Human Brain

    The psychology of climate change inaction

    Nathan Collins, April 21, 2016 (The Week)

    “…[A diverse team of scientists has concluded] human psychology is ill-suited to comprehend and deal with what's going on…[Businesses and politicians are] more concerned with short-term gains than long-term sustainability, but that's only part of the problem…Some of [the problems at the nexus of climate change and psychology] are matters of scale…[I]t's hard to understand how a one- or two-degree increase in the global average temperature could lead to more floods and famines…For many, weighing the choice between driving and walking to run errands is a matter of convenience, not the state of the climate 100 years from now…[And] no one person has the power to avert a climate disaster…One surprisingly powerful way to combat those problems: creating social norms. In one 2007 experiment, psychologists found that distributing flyers with the message "the majority of your neighbors are undertaking energy-saving actions every day" worked to encourage conservation better than distributing flyers emphasizing environmental impacts…[T]elevision shows that address climate change, even obliquely, could foster a norm of environmental responsibility.” click here for more


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