NewEnergyNews: Why Climate Change Eludes The Human Brain

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While the OFFICE of President remains in highest regard at NewEnergyNews, this administration's position on climate change makes it impossible to regard THIS president with respect. Below is the NewEnergyNews theme song until 2020.

The challenge now: To make every day Earth Day.

YESTERDAY

  • ORIGINAL REPORTING: The ideal time-of-use rate and why it matters
  • ORIGINAL REPORTING: The new demand response and the future of the power sector
  • THE DAY BEFORE

  • TODAY’S STUDY: New Energy – A Global Overview
  • QUICK NEWS, June 19: Things To Do About Climate Change; Why Customer Choice
  • THE DAY BEFORE THE DAY BEFORE

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  • QUICK NEWS, June 18: Buying A Home In A Time Of Climate Change; New Reasons To Buy New Energy
  • THE DAY BEFORE THAT

  • Weekend Video: There Is No ‘New Ice Age’
  • Weekend Video: Talking Offshore Wind
  • Weekend Video: The Stuff Of Tomorrow’s New Energy
  • THE LAST DAY UP HERE

  • FRIDAY WORLD HEADLINE-Are Climate Change Denial And Racism Connected?
  • FRIDAY WORLD HEADLINE-Around The World, New Energy Is Booming
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    Founding Editor Herman K. Trabish

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    Some details about NewEnergyNews and the man behind the curtain: Herman K. Trabish, Agua Dulce, CA., Doctor with my hands, Writer with my head, Student of New Energy and Human Experience with my heart

    email: herman@NewEnergyNews.net

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  • THINGS-TO-THINK-ABOUT THURSDAY, June 21:

  • Climate Change Goes Downtown
  • New Energy Investors Aim For A Trillion Dollar Buy
  • New Energy Led U.S. New Power Online In 2017

    Friday, April 22, 2016

    Why Climate Change Eludes The Human Brain

    The psychology of climate change inaction

    Nathan Collins, April 21, 2016 (The Week)

    “…[A diverse team of scientists has concluded] human psychology is ill-suited to comprehend and deal with what's going on…[Businesses and politicians are] more concerned with short-term gains than long-term sustainability, but that's only part of the problem…Some of [the problems at the nexus of climate change and psychology] are matters of scale…[I]t's hard to understand how a one- or two-degree increase in the global average temperature could lead to more floods and famines…For many, weighing the choice between driving and walking to run errands is a matter of convenience, not the state of the climate 100 years from now…[And] no one person has the power to avert a climate disaster…One surprisingly powerful way to combat those problems: creating social norms. In one 2007 experiment, psychologists found that distributing flyers with the message "the majority of your neighbors are undertaking energy-saving actions every day" worked to encourage conservation better than distributing flyers emphasizing environmental impacts…[T]elevision shows that address climate change, even obliquely, could foster a norm of environmental responsibility.” click here for more

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