The Inner Circle Of Climate Action
Study: inspiring action on climate change is more complex than you might think; People have to grasp how climate change impacts them, and we need to value environmentally sound behavior
John Abraham, 19 May 2017 (UK Guardian)
“…[Humans are causing climate change but they are not acting to stop it. A new paper describes] the hurdles that get in the way of meaningful action…[I]t is not just internal forces (emotions, beliefs, attitudes, etc.) that affect human behavior…[External factors] like social networks, societal roles, cultural worldviews, habits, infrastructure, investments, etc, are often severely underestimated in the extent to which they steer behavior. One fault of prior messaging is an almost exclusive focus…[on internal factors and a near-complete neglect of externals. A bigger hurdle is that] humans are not well equipped to coordinate behavior for common benefit…[because of the social dilemma that it can be] in the collective’s interest to act in one way but individuals may benefit personally if they act in another way… To radically alter the way humans think and live; educate the next generation; and design physical, governmental, and cultural systems, humans must experience and better understand their profound interdependence with the planet…” click here for more
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